Isabel Masi-Kachinjika

Ms. Masi-Kachinjika joined CHL in February, 2023 after serving as Business Development Manager (centre and north) at Continental Asset Management for almost 3 years. She has over 20 years marketing and brand strategy and management experience and led the rebranding of Airtel Malawi from Zain in 2010. She is the first and current President of the Institute of Marketing in Malawi IMM) and was a co-chair of the Tourism and Hotels Board and Marketing Committee until March 2023. She also sits on the Football Association of Malawi (FAM) Competitions and Marketing Committee and is a member of Farm Holdings Radio Limited’s Technical Committee.